Signup for Text to Charity Fundraising Program

  • 4 Charities
  • 4 Donors
  • Mobile Giving
  • Texting
  • Campaigns

What charities should apply for this service?

MGF-C has established certain standards for participation in its mobile giving program including, but not limited to:

  • The organization shall be a Registered Charity with the Canada Revenue Agency (“CRA”)
  • The organization shall engage in only allowable activities
  • The organization has met its Disbursement Quota
  • The organization shall be in good standing with the CRA and its federal, provincial or territorial
    authority and have been operational for at least 1 year
  • The organization shall make only truthful representations to the public with respect to its
    fundraising, finances, operation and solicitations
  • The organization shall be accessible and responsive to the public and shall have a donor privacy
    policy that allows for donor opt-outs

The full set of guidelines, both mandatory and desired, may be downloaded by clicking: DOWNLOAD

What amounts will donors be able to contribute?

Donors can contribute $5 per each mobile donation up to five (5) times per month. or $10 per mobile donation up to twice (2) per month by participating carriers.

Will $5 and $10 donations make a difference to my fund raising?

Micro donations, especially in volume, create strong grassroots donor structures, which tend to expand exponentially. Text Donations allows you to connect with a younger audience who will continue to support your charity with greater frequency and, as they age, with larger donations.

Does the donor incur any fees for making a donation?

Each message typically notes that “Standard Fees Apply”, which means that what a subscriber pays to send a text depends on his or her phone plan with their respective wireless carrier.

  • Consumers with unlimited text messaging in their wireless plans incur no text messaging costs when donating.
  • Others may be charged a small fee by their mobile carriers for sending or receiving text messages.
  • The donation process requires three texts (donation, confirmation, and reply), making the cost nominal.

What is the Mobile Giving Foundation?

The Mobile Giving Foundation Canada (MGF-C), a nonprofit organization, was created to combine the scope and capabilities of the Canadian wireless industry with a need for charitable organizations to find a new class of donors and newer, more intuitive methods of fund raising contributions. Specifically, MGF is working with Canadian wireless carriers to create a “Mobile Giving Channel,” a single channel available to wireless subscribers of all Canadian wireless carriers by which users may instantaneously respond to charitable solicitations by a text message. Currently the MGF administers the standards by which mobile giving is conducted in the Canada, and is the exclusive entity recognized by the wireless carriers authorized to oversee the programs, including the responsibility to select and oversee authorized mobile giving Application Service Providers.

How do I qualify to accept mobile donations?

First, you must complete the Mobile Giving Foundation Application in its entirety and submit it directly in digital format to the MGF compliance department (support@mobilegiving.ca) for vetting along with all supporting documentation. Two original copies of each of the NDA and the Charitable Gateway Agreement and an application fee of $350 must be directed to the General Counsel of MGF. The supporting documentation should include a simple marketing campaign description that will be submitted to the applicable carriers for approval.

When can I start my mobile donation campaign?

Once your application is accepted by both the Mobile Giving Foundation and the carriers, you will be notified in writing by the MGF that your organization is approved to accept mobile donations. ooober will be working closely with you in advance of approval so that a campaign can begin immediately after approval.

Why do I need separate agreements with the MGF-C and ooober?

The Mobile Giving Foundation requires an application agreement as the basis for qualifying the nonprofit organization for participation in the mobile-donation process and reserves the right to impose terms and conditions in accordance with its agreement with the carriers. Once qualified, the majority of your organization’s activities and transactions will then originate through ooober and be sponsored by it. Besides providing your organization with sponsorship, consultation and support for collecting mobile donations, ooober will be in the position to arrange for additional useful services and programs to help you operate effectively in the mobile messaging realm. Consequently, ooober requires certain additional terms and conditions that clearly define our working relationship with your organization.

I have been approved by the Mobile Giving Foundation. Now what?

ooober personnel will contact the appropriate personnel at Mobile Giving Foundation on your behalf and request that an application package be emailed directly to you. ooober support staff are ready to assist you in answering any questions you may have with respect to the preparation of the application and getting your program implemented.

Who oversees Mobile Giving in Canada?

As an approved Mobile Application Service Provider to the MGF, our activities and performance are monitored by both MGF and wireless carrier executive and compliance personnel. As a non-profit organization, the MGF is governed by standards and practices for nonprofits in Canada. In addition, both companies have a board of directors and board of advisors responsible for corporate governance and compliance activities of the organizations. You can rest assured that both the MGF and ooober will conduct themselves in a manner that justifies your trust and confidence in the process.

Once running, who will be my point of contact for support?

ooober and the Mobile Giving Foundation will each appoint a representative to act as a point of contact for communications between the parties. In actual practice, ooober will be acting as the principal point of contact for questions and issues and will act as an advocate on your behalf on most matters with the MGF.